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A Business Review of E-Retailing in India
V. Srikanth, R. Dhanapal
Pages - 105 - 121 | Revised - 31-01-2011 | Published - 08-02-2011
MORE INFORMATION
KEYWORDS
E-Retailing in India, e-tailing, E commerce, Online store, retail,, e business
ABSTRACT
Abstract
As a professor in computer science I am very much interested in training my students in e-Commerce and prepared myself for an in depth research in this area and to present a quick journal about e-Retailing concepts / framework, how an organization can start e-Retailing business quickly? Its Pro’s & Con’s, how to make the e-Retailing venture successful? How retailers should plan / experience to achieve varying success by leveraging the internet technology?
How to incorporate traditional retails practices with Internet technology? And strive for success in India. How internet is used by users and its use for online shopping. It serves a s a best article for all the readers across the globe.
Keywords: E-Retailing in India, e-tailing, E commerce, Online store, retail, e business
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Mr. V. Srikanth
PESIT - India
vedanthamsri@yahoo.co.in
Dr. R. Dhanapal
- India
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